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Face to face / Field team overview

Formally known as Fieldwork UK, the ICM Direct Field department draws upon its extensive experience to help you harness the voice of your audience.

We take a consultative approach to ensuring your fieldwork success, with a dedicated team that adds value at every step. Our expertise covers a wide range of sectors, accommodating simple to complex methodologies, to deliver quality data on time.

We have national coverage with a local presence enabling us to access hard to reach audiences. Find out more about the success we’ve shared with our clients in case studies.

This entry was posted in Face to face and tagged accompanied shops, CAPI, CAWI halls, CLT, continuous research, depth interviews, diaries, exit interviews, face to face, field, Fieldwork UK, focus groups, in-home interviewing, mini-groups, mystery shopping, on-street interviewing, paired depths, pre-task groups, product placements, Quantitative, reconvened groups, recruitment, semi structured interviews, special location interviewing, usability tests, workshops. Bookmark the permalink.

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Qualitative

As qualitative recruitment specialists, we are dedicated to bringing together the respondents that meet your brief, often to tight deadlines, at competitive prices, using our large recruitment network across the UK. With over 300 groups run a year comprising over... more

Quantitative

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